Adaptations are quite the trend in movies, aren’t they? Novels, comic books, video games… fonts?!?!

Helvetica. The standard in san-serifing of type for 50 years is now a documentary moving through the festival circuit. A film which not only deals with the legacy of the the font face, but how type affects our daily life.

I’m curious how this film plays out, and I’ve heard good buzz about it so far, but the existence of this subject matter in film form brings me to another question. As designers, are we taking ourselves too seriously?